During my pregnancy, I often wondered about how I would raise my daughter. One important theme in these thoughts was media, and specially TV. No, my daughter will not watch TV, she will read books. And then your baby starts crying… and crying… yelling… What do you do? Well, we sat down in front of my laptop and started watching videos of Elmo on YouTube. It’s a kind of magic! Lara immeadiately started smiling and laughing. A good aspect of YouTube is that I can control what she watches and when. I’m still amazed by the effect a single video can have on a baby. But you won’t hear me complain. Elmo, we love you!